obviously, when you create products for the health + fitness space, you gotta be up-to-date on the latest + greatest in all things wellness. and we welcome the challenge! after all, who better to be the guinea pigs, trying out all the newest health foods + exercise crazes in order to bring you the very best?? which is why when we got wind of the popular new rowing workout, we jumped at the chance to put it to the test.

visit the blog to find out what happened when our blog editor + resident foodie katy tackled the rowers at her local atlanta studio.


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all-star fab fitbooker wayne has made some big gains since we last caught up with him in february - namely, he’s gained a wife! five years after first meeting at a hockey game, avid sports fans wayne + janice have finally made it official, tying the knot in a beautiful beachfront ceremony.

check out the blog to find out how this cute couple did some major sweating for the wedding!


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so we've got good news + we've got bad news. the good news: it’s national mojito day! the bad news: it’s tuesday. which means most of us are probably not boarding the fiesta express bound for tipsy town. we’ve got jobs, we’ve got responsibilities. so what’s a midweek mojito lover to do??

check out the blog for 3 of our favorite healthy, non-alcoholic mojito-inspired treats.


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wanderlust: a strong, innate desire to rove or travel about. or in other words, you’ve been bitten by the travel bug. we know it well. you’re thirsting to see new things, travel to new places, meet new people. in fact, as we speak, our chief fitlosopher, angela, is quenching her own wanderlust thirst trekking through europe.

check out the blog to find out where in the world our chief wanderluster is headed, fitbook in tow!


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what better way to celebrate a big ol’ USA birthday than with some healthy, yet hearty grub to balance out all the festive fare?? we know it’s not always easy to stick to your goals on holidays, especially when you’re surrounded by the usual junky suspects (we’re lookin’ at you, s’mores!), but with these fresh + filling recipes, you won’t even feel like you’re missing out at that annual red, white + blue bbq! 

check out the blog for four fresh faves that'll help you hack that bbq this 4th.


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our very own marketing + community creator is PREGGERS!!! could we BE any more excited?! as a health-conscious person, laura already knows that the best way to bake up the healthiest possible lil' bun in that oven of hers is through clean eating + a sensible exercise routine. but laura has an extra little secret weapon to ensure she approaches her pregnancy as the (wo)man with a plan: our 40-week fitbook mama2b.

visit the blog to get the scoop on laura's pregnancy + to find out how mama2b helped her get through her first trimester, nausea + all.


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one might say that without this fabfitbooker, there would be no fitbook at all. why? because not only did mr. mader father our chief fitlosopher, he nurtured her entrepreneurial spirit from the day that his spunky, curly-mopped 7-year-old declared she was going into business.

which worked out well for rick, as nearly three decades later, this proud papa wielded his baby girl’s flagship fitbook to help him lose weight, ditch the meds, and get hooked on whole30.

check out the blog to find out what happened when fitbook's founding father embarked upon his health journey with his fitbook (and little girl) by his side.


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swimsuit shopping + body confidence aren't words most women would ever dare join together in one sentence. because let’s be real: wrestling our way into a teeny bikini (on top of our undies, to boot) + standing back to behold the dimpled results beneath the most unforgiving of fluorescent lighting? not our best look. but we owe it to ourselves to make the most of those steamy summer days, oozing with confidence.

need a little boost to get through this year’s bathing suit browsing? head to the blog for 4 tips for swimsuit shopping with confidence - and a healthy dose of humor. 


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the 3-week countdown to toasty temps + bare buns is onwhich means it’s time to take things up a notch. now, we’re not big proponents of that whole crash-dieting-to-fit-into-a-bikini thing, but we are so down with picking up a few extra healthy habits to help us start our summer with a bang(in’ healthy bod).

wanna get in on this?? check out the blog to find out how you can win big just by following along as we countdown to summer with daily goal-getting challenges for the next 21 days.



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let’s face it: no matter how awesome your bod is, we all aim to banish the bloat before we slip on that bathing suit + prance around the pool. it’s just human nature. which is why we’ve got the tips that’ll trim that tummy just in time for summer fun in the sun! 

check out the blog for 5 surefire ways to beat the bloat before you (pool) float.


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